Chris Anderson provides tips on what works best when giving a speech.
After working with hundreds if not thousands of speakers in the TED Talks series, he explains best practices for public speaking.
I've already started implementing Anderson's best practices by including a hook in the opening of my presentations. Specifically, I've chosen to share a personal story in my opening that's about the importance of institutions in our personal, professional, and government lives. This presentation format with a story arc that builds on different mental models has received numerous compliments based on the structure and information, and it is fun to present.
If you're interested in taking your public speaking to the next level, this book is for you! I highly recommend it, which is why I gave it 5 stars.
Vance Ginn, Ph.D.